A Graphic Designer. 
Based in Taiwan and London. 
Focusing on Branding, Logotypes, Motion, and Visual Design.

HSINCHUNWANG

WINDITY Brand Identity & Motion

WINDITY is a Hsinchu-based apparel brand built around high-performance clothing. The name itself joins wind and city — a nod to Hsinchu, long known as Taiwan's "Windy City."
I took that local wind as the core of the identity. The brand's first letter, W, is shaped with a streamlined, flowing form — the movement of wind caught in a single mark. A tech-leaning color palette runs throughout, giving the brand a modern, performance-driven feel that matches its functional clothing and its life between the city and the outdoors.
The three mascots come from the client's wish to keep a connection to Taiwan's native animals, translated into clean, contemporary characters that add warmth and personality to the brand's sharper, more technical language.

Role — Brand Identity & Motion
Type — Freelance Project Team — Wang Hsin Chun, 3G hung
Year — 2022
Scope — Logo, Typeface, motion
    

EMAIL parksonic8991@gmail.com  INSTAGRAM shinchun_wang